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MetricFlow
GA4 reporting

Connect organic visibility with website engagement.

MetricFlow brings selected Google Analytics 4 metrics into the same reporting workflow as Search Console data.

  • Sessions, users, and new users
  • Engaged sessions and engagement rate
  • Landing page and traffic source context

Move beyond ranking and click metrics

Search Console explains how people find a site through Google Search. GA4 adds context about what happens after they arrive.

Combining both sources helps client reports describe visibility, traffic, and engagement without treating each metric as an isolated result.

Focus on useful GA4 signals

MetricFlow keeps the reporting scope focused on metrics that support SEO conversations rather than reproducing the entire GA4 interface.

  • Compare sessions and users for the selected period
  • Review engagement signals
  • Identify landing pages and traffic sources contributing visits

Build clearer SEO reports in one workspace.

Create client projects, connect supported Google data, review report insights, and export professional PDFs.

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